Beer Day Embroidered Japanese Linen Polo
Built for every hour that matters. Clean and easy for daytime runs, sharp enough to carry you into the night. Made with 100% breathable linen and finished with a statement back print — it’s the shirt that doesn’t clock out when the sun goes down.
From morning coffee to midnight cheers, this is your all-day uniform. AVAILABLE FOR PRE-ORDER ONLY. ESTIMATED END OF PRODUCTION IS LATE APRIL 2026 - MID MAY 2026.
Care & Keeping
These pieces are built to last. How long they last is up to you.
Turn them inside out before washing. Cold water only. Never wring. Lay flat to dry away from direct sun. The fabric holds its shape better that way.
For knits, hand wash or use the gentlest machine cycle you have. No dryer. Ever. Steam to reshape if needed.
For woven shirts and linen, a cool iron on the reverse side. The collar deserves attention. That's where the piece lives or dies.
Store folded, not hung. Hanging stretches knits over time. A well-folded shirt in a drawer outlasts a hanger every time.
These aren't rules. They're just what the clothes respond well to.
Size & Fit
Cut true to size. If you're between sizes, go up. These pieces are meant to sit easy, not fight you.